My first (and only) oil painting series out of college focused on the relationship between cause and effect. Ever since, and at every stop along my circuitous career, that pursuit has remained my constant theme. From newspaper design to web interfaces to web development, I was continually devising methods to visualize causality, so that my readers or my visitors or my users could better wield it. For the last several years, my tool of choice has been the Salesforce ecosystem, and here at lilikoi agency, I get to dive wholeheartedly into that chase on behalf of our wonderful clients.